Lacoste 75th anniversary – Let’s reinvent the game

Dos cosas….

¿Cómo se imaginan el futuro del tenis? y ¿cómo se imaginan el futuro de Lacoste?

Estoy seguro que la gran mayoría de nosotros en algún momento de nuestras vidas hemos pensado en esta cuestión; esta cuestión del FUTURO!!! claro esta, ya sea cuando pequeños o tal vez ahora que no lo somos.

René Lacoste (Apodado Le CrocodileEl cocodrilo) jugador de tenis profesional y fundador de la marca que lleva su apellido: LACOSTE. En este magistral comercial, la marca revive lo que inicialmente fue en su fundación; una marca específicamente para jugadores de tenis y plantea el futuro de este deporte dentro de 75 años (2083), como conmemoración a los 75 años que hoy cumple desde su fundación (1933).

Espléndidos efectos especiales, saltos, saques, implementos y sobre todo magníficos tenis,… en fin lo mejor para el mejor: LACOSTE!

[youtube DP9rm8AtFXk]

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